Over years of carrying bags large and small, I kept running into the same thing: finding the right pouch for my cosmetics and everything else I carry — pens, hand sanitizer, gum, you get it.
Like Goldilocks, one was too big, another too small, and the ones in between were bulky, clunky, snappy, or zippery — heavy when stuffed, noisy at exactly the wrong moment. Elegant and quiet was not on the market.
Years ago, I changed course and started using plastic bags instead. Slim and protective, but hardly elegant, and the closures still made noise. It solved most of it — but not all.
There’s another name behind the brand. My dad, Henry, of blessed memory, taught me about the finer things in life — quality over quantity — and, even more than that, about love, memory, and what really matters.
He ended every handwritten letter, birthday card, and postcard the same way: with the word REMEMBER, boxed in his own handwriting.
“Society” has its own small story, too. My dad and I had a “strange name society” — any name we thought was interesting was automatically sent to our imaginary club. So really, this brand is an homage to his memory and to the lessons I learned from him.
So for me, it’s not only about what I carry. It’s about what we hold onto — both literally and figuratively — and what we choose to remember.
— Jacqueline